Custom themes and Gutenberg blocks
Pixel-accurate builds from your Figma files: block themes, custom blocks, and editor experiences your clients can manage without breaking the layout.
White-label WordPress & WooCommerce development for agencies
Your brand on the work, our engineers behind it. We build and maintain WordPress sites and WooCommerce stores for agencies that need more delivery capacity without hiring.
Who it is for
Built for agencies that sell more than they can build
You own the client relationship, strategy, and design. We take the development: from a single WooCommerce extension to ongoing overflow work, in your tools and under your name.
- Design and marketing agencies without in-house WordPress developers
- Development agencies with more WooCommerce work than capacity
- Freelancers and consultants who need a reliable engineering partner
White-label guarantees
- NDA signed before any client details are shared
- No SquartUp branding in code, credit links, or emails
- We never contact your clients unless you ask us to
- Full code and IP ownership transferred to your agency
- Work happens in your repository and project tools
- English-first communication with EU and US timezone overlap
What we build
WordPress and WooCommerce work you can resell
WooCommerce stores and extensions
Store builds, checkout and cart customisation, payment and shipping integrations, subscriptions, and custom WooCommerce plugins.
Performance and Core Web Vitals
Query, caching, and asset optimisation for slow WordPress sites and large WooCommerce catalogues, with before-and-after measurements.
Migrations and integrations
Moves from Shopify, Magento, or legacy builds to WordPress and WooCommerce, plus ERP, CRM, and API integrations.
Maintenance retainers
Plugin and core updates, security patches, backups, uptime monitoring, and small change requests on a monthly retainer.
Custom plugins and Laravel backends
When WordPress is not enough: custom plugins, headless setups, and Laravel services that sit alongside the site.
How it works
From NDA to hand-off in four steps
01
NDA and brief
We sign your NDA before seeing client details, then review the brief, designs, and hosting setup.
02
Fixed quote or retainer
You get a written estimate with scope and timeline, priced so you can add your margin on top.
03
Build in your tools
We work in your Git repository, project board, and Slack, with staging links you can share as your own.
04
Hand-off under your brand
Code, credentials, and documentation are delivered to you. We stay available for fixes and the next project.
E-commerce work
Stores we have built
E-Commerce
How Eclipse Auto Parts Launched a Premium E-Commerce Store
A high-volume auto parts catalog with batteries, lubricants, and accessories — built for conversion and scale.
Read case study
E-Commerce
How Kado Gioielli Modernized Italian Jewelry Retail Online
WordPress e-commerce with custom Gutenberg blocks for collections, watches, and artisan jewelry.
Read case study
FAQ
Questions agencies ask us
How white-label delivery works, from NDA to pricing.
We do the development and you deliver it to your client under your agency name. Your client sees your brand; SquartUp does not appear in the code, credits, or communication.
No. You own the client relationship. If you want us on a call as part of your team, we join under your agency name.
Fixed quotes for defined projects, or a monthly retainer for ongoing and overflow work. Estimates are written so you can add your own margin.
We work in your Git provider, project board, and chat. We are used to managed WordPress hosting, VPS setups, and staging-to-production workflows.
Yes. Most agency partnerships start with one plugin, one store fix, or one theme build so you can judge the code quality before committing to more.
Still have questions?
Talk to our team